Tool
Sales velocity calculator
Estimate daily pipeline value from four inputs. Compare changes in deal volume, value, win rate, and cycle length.
Use one currency for all deal values. Results use that same currency.
Count qualified, active deals in one pipeline or segment.
Total value of won deals divided by the number won.
Won deals divided by won plus lost deals, multiplied by 100.
Average days from qualification to close for won deals.
Estimated sales velocity
2,400 per day
At this rate: 72,000 over 30 days, or 216,000 over 90 days.
A model of pipeline pace. It does not predict payment dates or booked revenue.
Compare one change at a time
Each scenario changes one input by 10%. The win-rate change is relative: 25% becomes 27.5%, with a cap of 100%. Deal volume is a modeling assumption and may be fractional.
10% more opportunities
2,640 per day
21,600 more over 90 days
10% higher average deal value
2,640 per day
21,600 more over 90 days
Win-rate scenario: 27.5%
2,640 per day
21,600 more over 90 days
10% shorter sales cycle
2,666.67 per day
24,000 more over 90 days
Use a consistent sample
(Opportunities × average deal value × win rate as a decimal) ÷ average cycle days.
For the starting values: (40 × 18,000 × 0.25) ÷ 75 = 2,400 per day. Use the same segment and completed reporting period for average deal value, win rate, and cycle length. Record the date of your open-deal count.
Check stalled deals and changes in the mix of customers before comparing periods. A small sample or one large contract can move the averages. Test which assumption is realistic before using a scenario to set a target.
Formula reference: Salesforce Checked 23 September 2026.